Everything you need to know about selecting the right diamond!

  • Carat

    Diamonds are weighed in carats, with one carat being 200 milligrams. It's not about size but weight. Keep in mind that a diamond's worth isn't determined by carat alone. Consider the Cut, Color and Clarity as well.

  • Clarity

    Clarity in diamonds refers to natural characteristics like minerals or fractures (inclusions). Sometimes the microscopic cracks are in places that don't matter, but if they're in the middle or on top, they can make the diamond less sparkly. We use a magnifiying device to measure a diamond clarity and give it a score from "Flawless" to "Included" to tell how clear the diamond is. So, when you're picking a diamond, you want it to be as clear (“flawless”) as possible.

  • Color

    Diamond color is how clear it is. The clearer, the rarer and more valuable. Diamonds are graded from D (colorless) to Z. "Icy" whites (D-I) go with white gold or platinum, while warmer colors (J-Z) match yellow gold. Experts check under special lights and a "master" to see the tiny differences.

  • Cut

    The cut of a diamond is all about how it's shaped. It includes things like the angles, proportions, and how well it's polished. While nature gives a diamond its clarity, weight, and color, a skilled craftsman's touch brings out its sparkle and beauty. A diamond has many sides that let light in, bounce around, and create a rainbow of colors. When a diamond is cut just right, with perfect proportions and polish, it shines brilliantly. But if it's cut too deep or too flat, it doesn't shine as much, and that can make it less valuable. When you're buying a diamond, remember that the way it's cut can change its value by up to 35%.

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